Real-world data · designed to fit

Designed for the questions standard RWD can’t answer.

Across the global medicine lifecycle - from R&D through to outcomes. WHYZE designs RWD that starts where standard data stops.

The challenge

When your questions get hard, standard RWD runs out of answers.

Off-the-shelf datasets answer the easy questions. The hard ones - the ones that move a programme forward - are exactly where standard RWD runs out.

Common limitations of standard RWD

Coverage-led thinking.

Strategy is bound by what datasets contain, not the question being asked.

Fragmented by default.

Patient lives scatter across EHRs, claims, labs and devices that rarely connect.

Static inheritance.

Evidence arrives as a fixed artefact, not infrastructure that evolves with the decision.

Missing by default.

The signals that hold the answer often sit outside standard datasets entirely.

The WHYZE approach

WHYZE Health is designed for the questions that don’t fit.

Our AI-enabled platform curates designed-to-fit evidence for the markets, populations and questions that standard datasets leave behind - RWD that starts where standard data stops, ensuring the right questions get answered.

Data signal ingestion icon

Designed from every signal

WHYZE ingests every single available signal - fragmented or not, wherever it lives.

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Designed around the patient

All signals are resolved into individual patient journeys - end to end.

Always-on data access icon

Designed around you

Always-on, near-live access to your specifically curated data ecosystem.

Where WHYZE fits

The greater the data gap, the more value WHYZE Health provides.

Examples of where life-sciences companies position WHYZE Health.

Rare diseases icon

Rare & orphan diseases

Small populations where standard datasets lack the numbers and granularity for meaningful analysis.

Underserved markets icon

Private & underserved markets

Geographies and care settings that mainstream data sources overlook or capture poorly.

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Deep clinical detail

Questions that need more than codes - labs, biomarkers, staging, outcomes, unstructured notes.

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Complex patient journeys

Longitudinal, multi-touchpoint pathways that fragment across disconnected sources.

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Niche therapeutic areas

Specialist fields where off-the-shelf cohorts are too shallow or generic to answer the real question.

Hard-to-reach populations icon

Hard-to-reach populations

Subgroups that standard sampling misses or systematically under-represents.

Bring us the question that doesn’t fit.

Tell us the question your current data can’t answer. In one working session we’ll map the designed evidence to your cohort, your endpoints and your decision - and show you what becomes possible.

Book a meeting info@whyzehealth.com

The AI platform

WHYZE Real World Data is designed.

Purposefully built around your decision - and the signals it depends on.

WHYZE translates complex data engineering into high-value outcomes

A multi-layered architecture that resolves identity, harmonises metadata, and standardises clinical data into a single source of truth as needed.

WHYZE multi-layered data architecture: sources, interoperability, storage, identity, terminology, analytics, common model, applications

Designed from every signal

Any and all available data - no matter how fragmented.

The platform ingests any and all available data - including epidemiological, systems and process, technology and intervention data, as well as the patient experiences and outcomes that follow - no matter how fragmented, irrespective of where it lives.

Examples of the types of data that can be ingested

Claims, EHR, labs, pharmacyCore clinical & reimbursement.
Imaging, genomics, registriesSpecialist & diagnostic.
PROs, wearables, connected devicesPatient-generated signal.
Epidemiological & population dataContext beyond the individual.
Systems, process & intervention dataHow care is actually delivered.

Designed around the patient

The patient as the unit of truth.

That comprehensive dataset is then assembled around individual patient journeys - building a rich, detailed understanding of experiences and outcomes across a lifetime, anchored on the patient as the unit of truth.

AI-driven entity resolutionDisparate records reconciled per patient.
First-symptom to long-term outcomeA continuous timeline, not a window.
Cross-system identity matchingPrimary, secondary, specialist, self-reported.
Experience & outcome attributionTreatment, adherence, response, sequelae.
Patient-led consent throughoutControl retained at the individual level.

Designed around you

A live ecosystem of always-on data.

Giving life-science teams continuous access to near-live signal, curated over time in line with your strategic direction, so the evidence keeps pace with the decisions you’re making.

Continuous, governed accessNo thaw-and-refresh cycle.
Near-live signal across sourcesRefreshed as the world moves.
Strategic curation over timeThe dataset evolves with the question.
R&D, regulatory & commercial in stepOne shared evidence artefact.
Lifecycle-aware partnershipA team, not a transaction.

Trust is the substrate - not the disclaimer.

Zero-trust architecture with GDPR, HIPAA, and ISO 27001 compliance - ensuring patient-led data control across every layer of the platform.

Patient-led data control

Patients retain full control of their data through granular, auditable consent mechanisms - no data is accessed or shared without explicit permission.

Built for global standards

Designed for full compliance with GDPR, HIPAA, and ISO 27001 - ensuring lawful, sovereign, and secure data handling across jurisdictions.

Zero-trust by default

Encrypted platform using tokenisation and data minimisation - a zero-trust model that protects personal information at every step.

Bring us the question that doesn’t fit.

Tell us the question your current data can’t answer - we’ll design the evidence around it.

Book a meeting

Designed evidence, in practice

Real outcomes from real programmes.

When the evidence was designed around the question rather than pulled off the shelf.

Case study 01 · Prostate oncology

Predicting survival, from one connected history.

The brief
Outlook after surgery depends on factors that shift over years, but standard risk tools score a patient once, from fragments.
What we built
3M records connected into one longitudinal history per patient, following 61,242 surgical patients for up to 25 years.
The outcome
A model matching published clinical studies, separating high and low risk clearly, on a record that grows as care happens.
25 yrs
follow-up, one of the longest longitudinal studies to date
3M+records connected
61,242surgical patients
Highfidelity with published studies

Case study 02 · Niche oncology

One live picture of a trial at risk.

The brief
A Phase II glioblastoma trial in a small, competed population, where each site saw only its own patients and delay was forecast.
What we built
Eligibility and screening data from every site connected into one live picture, with criteria digitised and applied consistently.
The outcome
Six weeks recovered against baseline, oversight down a quarter, and sponsor confidence to progress to Phase III.
6 wks
recovered against baseline recruitment
−25%manual oversight
0 daysforecast delay
→ Ph IIIprogression

Case study 03 · Oncology platform

One record, designed for the questions to come.

The brief
Predict recurrence, survival and treatment outcomes from fragmented structured and unstructured oncology data.
What we built
3.3M records across 30,000+ patients unified into one longitudinal record, carrying predictive models reusable across questions.
The outcome
A living dataset at ≥95% completeness and ≥98% accuracy, with models teams can act on through dashboards.
≥98%
dataset accuracy vs. clinical reference
≥95%data completeness
≥90%predictive accuracy
≥0.85F1 / AUC

What would you ask, if the data could answer?

Bring us the question your current data can’t answer - we’ll design the evidence around it.

Book a meeting

Partnerships

Evidence is something we build together.

WHYZE partners with the organisations closest to patients to turn the data they already hold into evidence, insight and better care.

The platform

See the whole patient.

WHYZE Health is an AI health-data company, bringing every piece of a patient’s data together, so care and research see the person, not fragments.

Every signal

WHYZE ingests every available signal, structured or unstructured, wherever it lives - GP systems, hospital EHR, labs, imaging, wearables, registries and patient apps.

Around the patient

Every signal is resolved into one end-to-end journey per patient - every condition, every treatment, every care setting - so patients are understood, and treated, as individuals.

Always on

Not a one-off extract but a continuously curated picture - new insight and understanding generated as a by-product of routine care, and kept current as care happens.

Why partner

One partnership, three things your organisation gains.

Everything below serves a single goal - better care, and better outcomes, for your patients.

01

Research leadership

Trial feasibility and recruitment drawn from the full depth of your records - structured and unstructured - so the studies you host succeed, and far more of your patients are offered research as part of their care.

02

A research-grade data asset

Built and managed for you by WHYZE, at zero cost. Fragmented data becomes one holistic journey per patient - powering clinical insight, population health and evidence for your teams.

03

Sustained non-clinical income

A revenue share on every real-world evidence study and collaboration. WHYZE brings the life-science demand and carries the commercial heavy-lifting - you share the value your data creates.

Your data, your control

You remain data controller; WHYZE acts only as your processor; life-science partners see de-identified evidence, never patient records.

Responsibility

Trust is the substrate - not the disclaimer.

The same commitments that govern the platform govern the partnership. If you’re already connected, this is how the relationship already works.

Patient-led data control

Granular, auditable consent - nothing accessed or shared without explicit permission.

Built for global standards

Designed for full compliance with GDPR, HIPAA and ISO 27001 across jurisdictions.

Zero-trust by default

Tokenisation, data minimisation and encryption protect personal information at every step.

Partners stay in control

Your data is worked on with you, under governance you can see - never taken from you.

In trusted company

The ecosystem you’d be joining.

You’d be joining an ecosystem built on open clinical standards - and connecting is engineered to be light.

A network that’s already at scale

Partnerships already reach across more than a hundred million patient journeys - so the value of joining is live from the start, not years away.

>100m
patient journeys, already accessible through existing partnerships

Light-touch interoperability

A standards-based interoperability backbone for ingestion and standardisation - so integration carries minimal burden for your teams.

Open clinical standards

Partner data is standardised to the terminologies regulators and researchers trust, then modelled to the OMOP Common Data Model for portable, reproducible evidence.

The partnership journey

Built in, not bolted on.

Healthcare partners are the heart of how WHYZE works - the core of Curate and Ingest in our five-step model, not a data source at the edge of it.

Join

A conversation first.

We start by understanding your organisation, then design governance and agreements around your obligations - not ours.

Connect

Integration, made light.

Connection through the open standards above, engineered to place minimal burden on your teams.

See

Your view goes live.

The platform view of your own population comes online - patients whole, not in fragments.

Grow

Value that compounds.

Ongoing shared value: new questions, new insight, new research participation - deepening as the network grows.

What could you see, if your data was whole?

Whether you hold the data or the question, let’s design the evidence together.

New to WHYZE

Bring us your organisation and your patients - we’ll show you what’s possible.

Start a conversation

Already a partner

See what more the partnership can do for your population as the network grows.

Ask what’s next for your population

Reimagining Real World Data

Real-world data, reimagined around individual patients.

The belief that drives us, the purpose we exist for, and the story of why WHYZE began.

WHYZE exists because our CEO saw the same failure from two sides.

As a family member

Frances Abeton spent four years supporting a family member through the health system - a story fragmented across specialists who each held a piece but never the whole.

As an executive

Leading a technology in Life Sciences, she saw the mirror image: Decisions being starved of information that lays scattered around health systems.

The change WHYZE wants to make.

For patients

Our health information, brought together and working for us.

We see our whole story in one place, we decide how it’s used, and we understand what it means - so every decision about our health is an informed one.

For healthcare

Understand the whole patient, not fragments of one.

By harmonising the information scattered across systems, WHYZE gives clinicians a complete picture of the person in front of them - and live insight into what’s working for patients like theirs.

For life sciences

Creation of live real-world data ecosystems - turning what was a tactical cost into a strategic asset.

Every signal captured, aligned around individual patients: a deep, longitudinal understanding of real experiences and outcomes, curated and continuously accessible.

For payers

Clarity on the value of every treatment.

Harmonised, current, real-world evidence of what therapies actually deliver for patients - so decisions on access and reimbursement rest on proof, not projection.

What drives us at WHYZE.

What we believe

We believe health is the most information-rich area of life - yet its knowledge and power remain largely untapped.

Our purpose

WHYZE exists to realise the full potential of health information - accessing it wherever it is, interpreting it whatever its form, and returning its knowledge to the people who need it most.

The next generation of real-world data

WHYZE is the next generation of real-world data platform: AI-powered, value-led, built around individual patients. One live ecosystem in which health information becomes knowledge - and knowledge returns to the people who need it most.

Book a capabilities session

Bring us the question that doesn’t fit.

A 45-minute session will show you what designed evidence looks like against one of your live questions.

45 minutes, focused
Against one real question of yours
A live feasibility view
Not a generic capabilities deck
We’ll reply within one working day.

Question received.

Thanks - we’ll be in touch within one working day to design a session around it.

Legal

Privacy Policy

Last updated: September 2026

1. Who we are

WHYZE Health Limited ("WHYZE", "we", "us", "our") is a health data company registered in the United Kingdom. We are committed to protecting your privacy and handling your personal data transparently.

Data Protection Officer: dataprivacy@whyzehealth.com

2. What data we collect

When you use this website we may collect:

  • Contact form data — name, email address, organisation, role, therapy area, and the question you submit via our booking form.
  • Technical data — IP address, browser type, device information, and pages visited, collected automatically when you browse the site.
  • Cookie data — see Section 6 below.

3. How we use your data

We use personal data for the following purposes:

  • To respond to your enquiry and arrange a capabilities session.
  • To improve and maintain our website.
  • To comply with legal obligations.

4. Legal basis for processing

We process personal data under the following legal bases (UK GDPR):

  • Consent — when you submit the contact form or accept non-essential cookies.
  • Legitimate interests — to operate, secure and improve our website.
  • Legal obligation — where required by law.

5. Data sharing and transfers

We do not sell your personal data. We may share data with trusted service providers who help us operate this website (e.g. hosting, email delivery). Where data is transferred outside the UK, we ensure appropriate safeguards are in place.

6. Cookies

This website uses cookies to ensure basic functionality and, where you consent, to analyse usage. You can manage your cookie preferences at any time using the cookie settings on this site.

You can manage your cookie preferences at any time using the cookie settings banner on this site.

7. Data retention

We retain contact form submissions for up to 24 months from our last interaction with you. Technical and cookie data is retained for up to 12 months. We delete or anonymise data when it is no longer needed.

8. Your rights

Under UK GDPR you have the right to:

  • Access the personal data we hold about you.
  • Rectify inaccurate data.
  • Erase your data ("right to be forgotten").
  • Restrict or object to processing.
  • Data portability.
  • Withdraw consent at any time.

To exercise any of these rights, contact our Data Protection Officer at dataprivacy@whyzehealth.com.

9. How to complain

If you are unhappy with how we handle your data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

10. Changes to this policy

We may update this policy from time to time. The "last updated" date at the top of this page reflects the most recent revision.

Questions about your data? Contact our DPO at dataprivacy@whyzehealth.com